Rhythm Hakuba1

Yes, we have opened a store in Hakuba!

The new Rhythm store is located at the old Wadano Visitors Centre, across the road from the Mominoki Hotel. The store will offer the widest range of rental and retail products, providing the latest ski and snowboard brands currently on the market.

Rhythm Hakuba is only a short 2 min walk from the lifts and is easily accessed by bus, we also offer a FREE pickup service from your accommodation. You can also store your equipment at our shop overnight free of charge, easy!


Situated in the Northern Japan Alps, Hakuba stands out as one of Japan’s top winter resort areas, offering some of the best winter sports action in Japan. The host of the 1998 Nagano Winter Olympics, Hakuba comprises nine ski resorts stretched across a broad valley, and provides more terrain, vertical rise and advanced ski and snowboard slopes than anywhere in Japan. Abundant snow falls and excellent powder conditions make Hakuba a perennial top choice of skiers and snowboarders from around the world and we have the equipment to suit.


The most popular method and the most exiting is taking the bullet train or Shinkansen as they are named in Japan. Speeding along at 240kmph passing through rural Japan and watching the peaks of the mountains getting closer and closer.

There are regular bus services from Tokyo airport direct to Hakuba, which is the most convienient form of transportation to the resort.


There are plenty of cultural activities to soak up while you visit Hakuba. Be sure to visit the local temples and historic sites such as Masumoto Castle, Zenkoji Temple and you cant forget to visit the cheeky snow monkeys.

The Snow Monkeys park is located in Hells Valley. In winter the valley is covered with a blanket of snow and the temperature drops, it gets so cold that the monkeys will sit in the hot springs to keep toasy warm. The park is home to about 200 of these cheeky monkeys.

Matsumoto Castle (Matsumoto-jo) is one of four castles designated as National Treasure of Japan. Matsumoto Castle is sometimes called “Crow Castle” due to its black roof. Inside the castle are step stairs and low ceilings leading past displays of armor and weapons from the Sengoku period (“Warring-States”) when the castle was built.

Nagano’s Zenkoji Temple in is one of the most important and popular temples in Japan. It was founded in the 7th century and stores the first Buddhist statue ever to be brought into Japan when Buddhism was first introduced in the 6th century. The original statue is hidden while a copy of it is shown to the public every six years for a few weeks. The next opportunity will be in 2015.

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